How to Stay Consistent During Slow Freight Seasons

Freight markets are cyclical. Busy seasons bring abundant loads and strong rates; slow seasons test your resilience. Understanding these patterns and preparing for downturns helps you maintain consistent operations year-round.

Understanding Freight Seasonality

Freight volume and rates follow predictable patterns throughout the year.

• January-February – Post-holiday slowdown, typically the weakest period
• March-May – Spring pickup as produce season begins
• June-August – Generally steady, some summer softness
• September-November – Peak season with holiday freight buildup
• December – Strong early, then rapid slowdown after Christmas

Building Cash Reserves

The best defense against slow seasons is financial preparation during strong ones.

• Save a percentage of peak-season earnings for slower months
• Build 3-6 months of operating expenses in reserve
• Pay down debt during strong periods to reduce fixed costs
• Avoid major purchases right before known slow periods

Diversifying Freight Sources

Relying on a single freight source leaves you vulnerable. Diversification provides stability.

• Work with multiple brokers in different sectors
• Build dedicated lane relationships alongside spot market
• Consider different freight types that peak at different times
• Maintain relationships with brokers in multiple regions

Adjusting During Slow Periods

• Be more flexible on rates – Covering costs beats sitting
• Expand your search area – Consider lanes you might normally skip
• Reduce discretionary spending – Cut non-essential costs
• Use downtime productively – Maintenance, training, business planning
• Strengthen relationships – Check in with brokers even when not hauling for them

Our dispatch services help carriers navigate slow seasons by leveraging our broker relationships and market knowledge to keep you moving.

Frequently Asked Questions